Here are the top Instagram Reels trends to try in May 2025, updated weekly to keep your content fresh and engaging:Vista Social
🎵 Trending Sounds & Audio
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“I Love Stuff”
Perfect for showcasing collections, design aesthetics, or retail spaces.
Audio: I Like Stuff – melissaherriott
Posts: 7.8K Later+2Later+2SocialPilot+2 -
“Memories”
Ideal for recapping weekends, trips, or nostalgic moments.
Audio: Original audio – aistars_khaledd
Posts: 56.7K InStyle+3Later+3SocialPilot+3 -
“Hello, It’s Me”
Use this for content that highlights internal conflicts or competing goals.
Audio: Original audio – harshnagpal16
Posts: 1K Later -
“Apéritif”
A vibey track perfect for recipe videos, how-tos, and food vlogs.
Audio: Apéritif – dennisivnvcbeats, DYVN
Posts: 15K Later+1YouTube+1 -
“The Butterfly Effect”
Reflect on how life could be different with this nostalgic sound.
Audio: Original audio – alexa.kosior
Posts: 456 So9+3Later+3SocialPilot+3
✨ Creative Trends
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“That Friday Feeling”
Showcase before-and-afters, glow-ups, or new beginnings with this upbeat track.
Audio: That Friday Feeling – Louise Heaney
Posts: 43.4K SocialPilot+3Later+3Planable+3 -
“What Was That”
Utilize Lorde’s track to add intrigue or surprise elements to your Reels.
Audio: What Was That – Lorde
Posts: 42.2K Best UGC Platform+3Later+3BooksKeeping Expert+3Toxigon+5NapoleonCat+5Best UGC Platform+5 -
“Pink Pony Club”
Chappell Roan’s song is trending for its powerful vibe and is great for showcasing confidence.
Audio: Pink Pony Club – Chappell Roan
Posts: 23K NapoleonCat+1Later+1
🔄 Remix & Interactive Content
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Remix Reels
Encourage creativity by allowing users to create new videos incorporating parts of existing ones. This fosters engagement and community interaction. Best UGC Platform -
AI-Powered Personalization
Leverage Instagram’s native AI Insights Tool to analyze your audience’s behavior and create dynamic captions and hashtags with AI tools like Jasper or Copy.ai. socialmediatoolsbox.info+1DemandSage+1
📈 Engagement Tips
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Utilize Trending Audio
Incorporate trending sounds into your Reels to increase visibility and engagement. Slaying Social+3BooksKeeping Expert+3Later+3 -
Stay Authentic
While trends are important, ensure your content remains true to your brand and voice. Toxigon -
Monitor Analytics
Regularly check your Instagram Insights to understand what resonates with your audience and adjust your content strategy accordingly.
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